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Author Topic: can spectrasonics instruments be re-sold?
sonkeysankey
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PostPosted: Wed Jan 06, 2010 2:53 am reply with quote | edit
[quote="spectrum"]
sonkeysankey wrote:
Quote:
2) It costs 50 dollars to transfer.

spectrum wrote:

Usually, but only if the transfer is approved. Remember that it's case-by-case.


Run that by me again... "it's case-by-case". So YOU get to decide whether you'll allow the 'owner' (renter, more like) of your software, to sell it?


spectrum wrote:

Sure. Like all companies that do sample-licensing, we have a single-user, unlimited lifetime license.

Doesn't make it right. Perhaps you should state that the owner is 'renting' the software, NOT 'buying' it. Most of the general population understand that those are two different things, and MOST people would say that if they 'bought' something, they would have the right to sell it, and wouldn't expect to be told they can't by the very person who made the product.


spectrum wrote:

We have to clear each one, because we deal with enormous amounts of piracy, illegal activity, fraud and all kinds of fun stuff like that.

I'll address this below.


Quote:
And what if you don't?

Then they can't transfer their license.

Quote:
This is simply an astonishing attitude to take towards your customers.

I don't think so. The license comes with a lot of rights and priviledges, so it's important that it's a legitimate transaction.

Quote:
Can you give us an example of a case where you WOULDN'T allow the customer to sell the piece of software that they had paid a very large amount of money for? I'd love to hear it!


spectrum wrote:

Sure!

Here's just a couple:

• A reviewer from a magazine trying to sell his review copy to make some extra money, after he agreed to send it back to us.


Hang on. When you send a reviewer a copy of Omnisphere to review, I take it he has to run the challenge/response program to register it. I take it that he has to log in to your site with his e-mail address and details, to get the challenge/response codes. Therefore, you would know INSTANTLY who he is, as soon as he contacts you and tries to sell it. You can just set up a block on his account, from the very beginning, so he can't sell it. If you set up an automated account system, nobody in your company need even be involved in his attempts to sell it. He can't. The system won't allow it.

spectrum wrote:

• A store salesman trying to sell an NFR copy

• Someone that is selling a license that belongs to their former employer

• An ex-wife selling her husband's instruments because she's angry at him

• A customer got a special free upgrade from us that they agreed not to resell and now they are trying to resell it.



See above for the answer. Aren't you using that system? If not, why not? That's what computers are for, so you don't have to do all the legwork.
When I bought Synthmaster2, I had to register on the KV331 site, and every time I download updates to it, I have to log in with my e-mail address and serial number. They know who I am every time I log in. They can set up whatever they want, based on my e-mail address and serial number.

Are you saying that you don't know who owns each copy of Omnisphere that is out there? Then change the system so you do. when I buy a piece of software online, or anything else for that matter, I have to enter my name and address, and e-mail address, so the seller knows who I am. Isn't this necessary with Omnisphere when people register it online?

spectrum wrote:

etc, etc, etc Smile

At least 50% of the transfers that come in are complicated situations like these (and much worse).


Then change the system to the one I described above. All those problems will vanish instantly, and you will no longer have to charge for transfers. (Even if it is only one.)

spectrum wrote:

As I've said, it's way more involved than that. Feel free to disagree with me and run things how you like in your own business, but it's complicated for lots of different reasons.

Only because you don't use the system I described above.


spectrum wrote:

With every license transfer we do, we have only received a small percentage for the license that we received from a new customer. However, the used customer basically gets the exact same product, privileges and level of service. In some cases, perhaps that user would have never bought it new, so that's fine. But in many cases, it's taking a sale away from one of our dealers.

That applies to everything else in the world, what's so special about your product? If I buy a piece of graphics software, I can sell it on, most of the time. Some OEM software I can't sell, which to some extent I can understand, because it was sold with a computer, as part of that package, at a much lower price (as in, included in the price of the computer).
If the market cannot sustain people reselling Omnisphere (or any other VST), then what does that tell us?


spectrum wrote:

That's why it's tricky to find the right balance. I don't think there's a perfect answer for everyone involved and for every situation. We do our best to make it work as best we can and to offer excellent service to all our customers.


But not allowing the second buyer to resell it is not offering excellent service, it's the exact opposite.

I think you (and every other company that doesn't allow more than one resale, or any resales at all) should clearly state that the potential customer is not buying the software, they are RENTING it. Then it would be crystal clear that they do not OWN it, and therefore cannot sell it.

Basically what you have stated above, about all the problems you have faced with people attempting to fraudulently sell on your products, is simply stating that you haven't set up a proper database of owners, and thereby allowed all these potentially fraudulent transfers to be attempted.
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